The majority of the population are living in homes who's energy efficiency is very poor and it is costing them money and hurting our environment. Over 21% of all the carbon dioxide pollution in the U.S. comes from energy used in homes. Most of that carbon dioxide is created by your local "dirty" electricity plant, in fact, your home is generally responsible for more co2 emissions than your car.

Just like everything else in marketing, it is all about branding. Weather it be yourself or your business, branding is an important aspect of building your business. So, when you attempt to use forums to advertise yourself or your business, you need to brand yourself as an expert in your particular field.

You can achieve this by answering the questions posted in the forums in a professional and informative manner.